Email Templates & Campaigns

Managing Bounced Emails

When an email is undeliverable it will bounce back. You should manage your bounced emails regularly.

Reviewing Bounce Backs

  • Go to the Reports page in CORE
  • Select Email Campaign & Template Reporting
    • Enter the date range of when the campaign and/or template queued
    • You may optionally enter a specific event number to run a report for a single event.
    • You will then select which campaign you would like to view the report on.  You can leave on "Any" to view all campaigns.
    • You can narrow the report to a specific template within the campaign.
    • You can narrow the report to just one email domain.  Example:  gmail.com, yahoo.com, etc.
    • You can have the report grouped by Event, Campaign, Template or Domain
    • To see all activity within your selections leave the break out rows set at 0.
    • Click Update to view your report
    • You can sort your results by clicking on any column header.
    • Click on the number under # Unique Bounced

    # Unique Bounced = Number of email addresses that bounced, which means the email template was not delivered to the email address.

    Note:  You will want to manage all bounced email addresses.  This means correct typos or confirm why it bounced.

      • When an email address bounces you can click on the number to reveal the list of emails that bounced.
        • If the email bounced due to a mistyped email, you can correct it and requeue it
        • If the email address is typed correctly, you can click the bounce button to reveal the reason for the bounce and take action accordingly.
        • If you have many emails bouncing from the same domain, such as an organization or schools email address, it is likely that organization has blocked your emails.  If this is the case, you will need to contact your organization and ask them to white list your email.  

    # Bounced Managed = The number of bounce emails you have either corrected and confirmed are a true bounce that cannot be corrected.

    # Requeued = Number of bounced emails you have corrected and/or requeued to send again.

    Note: You should manage all bounces, which means this number should match the # bounced when you finish managing the bounces.

    Resend a Bounced Email

    If an email bounces, you can correct and resend it in CORE. Every email is worth money so it is important to get as many delivered on your events as possible. Sometimes an email is not delivered. The most common reason for that is a misspelling in the email address. To check for bounced emails, correct them and resend, go to Reports>Email Reporting>Choose a campaign, template or event and search by clicking update. When the data populates, click on the number under the # Unique Bounced column. That will open a new report and show you each email address that was not delivered. 

    You can update the email address here, select re-queue and save. This report also shows you the name of the participant which can sometimes aid in fixing miss-spelled email addresses. Once you correct all of the email addresses and re-queue them, you will need to go to Queues and click the box to the left of the corrected emails and click the send button to deliver them to the new email addresses. The event specific campaign will then pick up the corrected email address and include it in future mailings increasing your chances of getting a sale from that address.